As the temperature cools off here in the Northeast we must dig into our closets and pull out our warm clothes. If you are tired of your same old winter jacket, check out these awesome new designs from Stone Island. Science meets fashion in these two products. The “Mesh Reflective” jacket is right up my alley. It is made up of millions of mirrors and reflects light in very interesting ways. The direction, color, and quality of light makes its appearance change as the lighting changes. Check out the video here:
The “Ice Jacket” uses science that is way beyond my comprehension, but I can tell you it looks really cool! The jacket changes from a light color to a dark color as the temperature droops. It is pretty amazing to watch this happen. Bonus points if you can tell me what 80′s fashion accessory this reminds you of:
It was a pleasure working with director Jane Nisselson of Virtual Beauty on these pieces. It was very challenging to shoot both spots in one 10 hour day with a 2 hour company move in between, but thanks to an amazing crew and production team we were able to pull it off.